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Chanel opened the second day of shows at Paris Couture Week.
Alexis Mabille showcased his fall couture collection with a virtual show featuring a single model and held inside a shocking pink box.
It’s not the first time the designer has skipped the runway. In recent years, he has experimented with showing his designs in static presentations and even a photo exhibition. This time around, he leveraged the power of social media, teasing his presentation with “making-of” videos.
Under lockdown in Denmark and with their Paris studio closed, it was a time of introspection for Nana Aganovich and Brooke Taylor. Unable to produce a new collection, the design duo started out filming video interviews for their online showcase, but were unsatisfied with the result. “It didn’t feel authentic,” Taylor explained over the phone.
Photographer Erik Madigan Heck, an old friend, came to the rescue, reprising the idea of a stop-motion film he had never completed featuring their fall 2019 collection. The dramatic result is “Le Grand Cirque Aganovich,” a short movie in a staccato of black, white and red, peopled by Aganovich’s disturbing, yet poetic veiled models.
On a conceptual level, the video resonates with the circus world’s values of acceptance, diversity and emotion, the pair explained. It also harks back to when the pair met at Central Saint Martins, a time when Aganovich would wear full clown make-up to class.
More on Paris Couture Week:
Watch All the Shows from the First Day of Paris Couture Week
Maison Margiela Puts Couture on the Installment Plan
Dior Goes Doll-Sized With Fall Couture Collection
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