A UK-based entrepreneur explains why he’s using his swimsuit brand to help save the elephants

Emilee Geist

Oliver Tomalin, a cofounder of swimwear line Love Brand.
Oliver Tomalin, a cofounder of swimwear line Love Brand.

Love Brand

  • Oliver Tomalin and his wife Rose are the founders of UK-based swimwear company Love Brand.

  • Love Brand prides itself on being rooted in environmentalism, creating products made with sustainable materials and donating a portion of its proceeds to elephant conservation.

  • In an interview with Business Insider, Tomalin talks about his entrepreneurial journey and his mission to raise awareness about the dwindling population of the world’s elephants. 

  • This is part of Business Insider’s “The Style Series,” highlighting fashion entrepreneurs around the world.

  • Visit Business Insider’s homepage for more stories.

Love Brand, a men’s swimwear line founded in 2010 by Oliver Tomalin, wants to save the elephants.

The brand’s mission is to help raise awareness about elephant conservation efforts; it also donates a portion of its revenues to charities and causes focused on preserving the elephant population. 

But the man behind

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Leap’s Amish Tolia on the Smart Way to Operate Stores and Physical Retail Right Now

Emilee Geist

The rate of change has never been greater — or faster — for the footwear industry, with new challenges popping up every day in nearly all corners of the business, from navigating cash crunches and supply chain issues to understanding the latest technological advances. In its “Ask An Expert” series, FN asks industry leaders — all solutions-based providers — to take on some of the most timely topics.

Physical retail has been struggling for some time, with some observers even questioning whether the channel is dead. A new surge in DTC brands opening concept stores showed there was life in the model yet, but COVID-19 is now making the selling environment tougher than ever for titans and newcomers alike. Retailers are battling changing store restrictions and a wary consumer, turning store strategy into a balancing act of risk-taking and caution.

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Amish Tolia, co-founder and

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How to Make Cream Cheese Frosting in Only 10 Minutes!

Emilee Geist

After the time and care it takes you to bake up a homemade cake (like one of these beauties!) or a batch of soft sugar cookies, you may be tempted to pull out the tub of store-bought frosting lurking in the back of your cabinet. The problem with that high-fructose corn syrup-laden frosting is that its artificial flavor and coloring will ruin the deliciously decadent flavor of your freshly made cake. (If you absolutely must use the canned stuff, reach for our best-loved brand.)

A simple solution? This oh-so-easy cream cheese frosting that’s ready in 10 minutes or less! We love cream cheese frosting because it’s a bit tangier and less syrupy sweet than plain frosting. Because the frosting is made with simple, on-hand ingredients like cream cheese, butter, vanilla and confectioners’ sugar, you’ll be able to pronounce everything in the recipe. (What even is polysorbate 60? Yuck.) Plus, this

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Mississippi rejects new flag design featuring giant mosquito

Emilee Geist

Officials in Mississippi said a proposed design for its new state flag featuring a giant mosquito has been rejected and mistakenly made it past the screening process.

After years of criticism and attempts to change the state flag, Mississippi recently enacted legislation to remove the Confederate flag symbol and include the phrase “in God we trust” in whatever new design is chosen for a new state flag by a nine-person commission.

The Mississippi Department of Archives and History said Tuesday that a design featuring the annoying insect should not have been among the 147 design proposals to make the second round after an initial 3,000 submissions.

A design featuring a white square with red borders and a giant mosquito encircled by stars was among those submissions and was only included because of human error.

“The mosquito flag advanced to Round Two due to a typo in a list of flag

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Facebook faces backlash from startups ready to take on Big Tech

Emilee Geist

Back in 2014, Andrew Cunningham thought he and some colleagues had a hit with a smartphone app to create short bursts of reversible video.

These days, if Cunningham wants to use his old app, it might be easier to pull up Instagram. The Facebook-owned photo-sharing app has an almost identical feature called Boomerang, which people use to create videos of streams running backward or friends doing backflips in reverse.

Cunningham has long suspected that Instagram copied Boomerang from his startup, which after all was based in Australia, home of the original boomerang hunting tool. His app, called RWND, didn’t last long after Boomerang came on the scene in 2015, a year after RWND.

“You wake up one day and the magic that you’ve got has been baked into another product,” said Cunningham, who’s based in Melbourne.

It was all ancient history in the fast-moving world of tech startups until last

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4 Wallets That Can Help Protect Your Credit Cards From Getting Hacked

Emilee Geist

Few pieces of personal information are as valuable, literally, as your bank and credit card accounts. You can keep them safe online by using a strong password on your bank’s website, but your physical credit and debit cards are still vulnerable to theft.

Traditionally this has meant someone snatching your wallet, but advancements in wireless technology have opened up the possibility of stealing your info by reading data off your card’s RFID chip.

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What Is RFID?

RFID stands for Radio-frequency identification, a technology that allows information to be transferred between a tag and computer. RFID is similar to the technology built into modern smartphones that allow you to pay for your goods through services like Apple Pay. This convenience feature has also made its way into credit cards to make shopping faster and more convenient, but it comes with a downside.

Because the data is transmitted

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